We Are Smart-Series

Organizational assets of people, knowledge and innovation are key capabilities that enable a company to achieve and sustain its performance targets. We here at SMART, understand these organizational aspirations and have made a strong commitment to provide personalized education and training content to our corporate and institutional clients who aim to enhance their own capabilities as well as to contribute to the productivity of industries and economies in Asia.

Virtual Reality

Our experiential learning methods enable participants to put their feet in the shoes of actual decision makers. This type of role-play has proven to be one of the most effective teaching methods for ensuring participants’ comprehension and retention. 

Active Engagement

Experiential learning tools allow participants to immerse themselves into various business scenarios, where they must identify organizational problems, analyze data, develop strategies and take appropriate actions.


The implementation of our experiential learning tools provide a risk-free environment for participants to experiment with their ideas and tweak their decision-making skills. 

Our Services

 Experiential leaning tools/Business Simulations

We are offering wide range of experiential learning tools for both academic users and corporate users. Our experiential learning tools provide the opportunity for experimentation, reflection and conceptualization, all of which are essential to critical thinking, knowledge transfer, and individual productivity.


Conducting the training and workshop based on the experiential learning tools for academic user. With more than 10 years working experiences in academic field, we are offering the most exclusive workshops and trainings including business case teaching and writing.

Executive Courses

This service is mainly focusing on providing the business course to corporate user. We offer a variety of simulation workshops designed to coach and develop executive leaders on both hard business concepts as well as soft inter-personal skills. Our courses can be tailored to meet specific organizational learning objectives and time frames.


Simulation Effectiveness by the Numbers

KPI’s: Key Participant Indicators
Retention Rate
The amount of content that can be recalled by participants after experiencing training simulations. Lectures and seminars, by contrast, typically yield 20%.
Consumption Rate
The percentage increase of coffee consumed by participants during a typical workshop relative to their normal amount. Everyone is highly engaged!
Satisfied Clients
Market-leading experience


Testimonials from customers who are satisfied with services that have been effectively
used in marketing for as long as marketing exists.
Calvin Yvin

After working for the past two years, I have realized that many of the simulation features were also in real working life. At my current work, I am responsible for forecasts, placing orders, pricing, and marketing. My task is to study competitor product, estimate the number of sales of a certain product in a specific price range based on the market share of each brand. This would fall in the forecast phase of the game. Another phase in the game which I found very helpful is pricing. As Laos current economic situation is rather unstable, the national Lao Kip currency tends to fluctuate very often throughout the year; therefore, monitoring exchange rate is crucial. Global DNA has taught me how important teamwork is in a company. It teaches you that every single choice you decide to make will have a great impact on the outcome. I believe it has and continues to help a lot of students to think more critically and have a first-hand experience on how a company operates.

Calvin YvinHead of Department Company, L Thong Huot Telecom Co., Ltd., Loas
Vince EnsleinAcademic, USA

I wanted to let you know that [Capsim simulations] are one of the best bargains, yes I said bargains, on the market. My students get more value per dollar than any other learning tool they have. Thank you.

Vince Enslein, Academic, USAUser
Dan Fogel

The simulation [Capsim] has been a fantastic addition to my classes and the support given is tremendous. I recently tried a competition across three countries and it was a success – all in two days with 7 rounds!

Dan Fogel, Academic, USAUser
Dr.Tony Muscia

 Students have the opportunity to see how decisions resonate within all areas of the company and they begin to appreciate the organization as a system of interrelated parts. We will definitely continue using the program [Capsim] for our MBA Capstone course.

Dr.Tony Muscia, Academic, USAUser
Veerin Worakittisophon


Veerin Worakittisophon, The Winner of L’Oreal Brandstorm 2017Student